ABS Director of Communications Honoured to be Admitted as a Freeman of the Worshipful Company of Marketors

Victoria Robinson, Director of Communications for the Association of Business Schools (ABS) recently attended a ceremonial court held by the Worshipful Company of Marketors and was admitted as a Freeman of the Company. The ceremonial court and the Bowden Charter dinner were hosted at the Clothmakers Hall in London.

Applicants for becoming a Freeman are expected to have a formal qualification in marketing and/or business studies from a recognised university, business school or professional body.  Members are drawn from marketing management – normally at Board level – and the specialist marketing support services of advertising, design, direct marketing, market research, promotion and public relations and sales.

Victoria is a Chartered Marketer and has worked for the ABS for over six years; she is also the County Public Relations Officer for the Kent Army Cadets.

Victoria said:

“It is a real honour to have been admitted into the Worshipful Company of Marketors, along with other senior marketing professionals from academia and industry.

It was great to meet with fellow members from the Worshipful Company over the fabulous Bowden Charter dinner, soaking up the atmosphere and listening to the very interesting speaker Keith Weed, the Global Marketing Officer of Unilever - I can’t wait to become more involved”.

Membership offers a unique opportunity to share in the life and traditions of the City of London, to influence the ways in which Marketing is perceived and practised, and to use the skills of Marketing for the benefit of others.                    

Writing on the Marketor’s blog, Master Marketor John Flynn said:

“Our Bowden Charter Dinner took place at Clothworkers Hall, where almost 140 guests passed through the wrought iron gilded arch of Dunston Court. The evening started with the Ceremonial Court where we admitted seven senior members of the marketing profession from Business and Academia as Freemen of the Company, three to Livery and one to the Court”.